Photo of crowd at LouFest in Forest Park in 2014.

(Photo by Cambria Harkey)

All Call to Community to Support Local Businesses Hurt by LouFest Cancelation

September 07, 2018 - 9:41 am

Financial debt and sponsors backed out on a doomed LouFest days before it was set to take place. But the community and local businesses are working together to support some of the local Nosh Pit restaurants & businesses that are expecting financial losses because they over-bought supplies for the big weekend of sales.

In a letter explaining the decision to cancel LouFest, organizers blame "financial hurdles, including the loss of top sponsors, scheduling and contract issues with major artists, and existing debt from previous events."

Those financial problems meant officials couldn't make ends meet. That includes paying the musical acts, as Creative Producers Group CEO Keith Alper explained on Total Information AM Wednesday morning.
"What people really don't understand is you normally have to pay all your expenses up front," Alper says. "So all the talent, you have to pay 100 - 200 - $300,000 up front to these artists before they ever appear. And if you're having cash-flow issues, a lot of artists won't respond."

A call on social media asks that those who were plannning to attend LouFest support the vendors who invested money, labor, merchandise, food or drink into the nixed music festival.

One of the headliners of LouFest 2018, Robert Plant has announced a makeup concert on Sunday at The Pageant. 
Schlafly released a statement expressing its disappointment the festival was cancelled. It goes on to say it was the first craft brewery to get involved when LouFest started, and they were looking forward to this year even though there were concerns about organization of the event.

Officials say they even created a special commemorative can for an event that "should be a celebration of all things St. Louis." They're inviting everyone to the "Hop in the City" festival Saturday at the Tap Room. Beer tasting is from noon to 4 p.m., and LouFest ticket holders get 10 percent off with the code "LouFest18." Anyone with a LouFest ticket or receipt can also get a free beer at any Schlafly location starting at 5 p.m. Friday.

If you purchased a LouFest ticket directly from Front Gate Tickets, refunds will be processed within 24 hours, according to the LouFest website. It says to allow 7 to 10 days for the refund to reflect on your credit card statement or PayPal account.